When you hand your card to someone, if they can’t immediately tell what you do, you run an extreme risk of having just wasted that card. Make sure to include your unique selling proposition. Offer at least one critical reason the recipient of your card should contact you.
Photos for Mac makes it ridiculously fun to create custom greeting cards and yearly newsletters. As you may expect from any Apple product, the cards you create in Photos are extremely high quality. Create a business card. It is easy to get started by selecting one of the business card designs that are included with Publisher. Create a one-sided business card. Click File New and choose Built-in to use one of the templates installed in Publisher. In the Business Cards catalog, under Installed Templates, click the design that you want.
2. Sketch out your layout
Start with your logo
Your logo is the centerpiece of your business card. Making your logo the primary element on your card draws the eye and will help trigger recall later. Ensure that your logo, branding, and coloring are unified with those of your company.
Don’t forget the essentials
A business card is wasted unless your recipient can use it to get in contact with you. Make sure that you include all pertinent details but don't pack on too much. Your business card should include at least the following:
- Company Name (If applicable. If you’re a freelancer and don’t have a company set up, just use your name)
- Title
- Phone Number (Office and Cell, if applicable)
- Website
- Email address
Optional information depending on what information you want your recipient to have:
- Twitter Username
- LinkedIn Profile
- Facebook Profile
- Portfolio Links
- Instagram Profile
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Be creative
Creativity is what makes your card stand out from the rest of the cards in the stack. The more uniqueness you can show, the more memorable you'll be. (Check out these uniques business cards) For instance, the standard size for business cards is 3 ½' X 2'. However, if you utilize an alternative size, your card stick out among other cards. Experiment with colors, textures, sizes, even shapes of your card but remember not to get too crazy or your recipient might not take you seriously.
KISS (Keep It Simple, Stupid)
A cluttered card is a confusing card. Balance being creatively unique with readability and ease of comprehension.
No more than two principal colors
Most businesses and individuals use white business cards that use black lettering. A white/black color combination is safe, elegant, and offers a fantastic blank canvas on which you can be as creative as you wish. You may choose to go outside of that norm to make your card stand out, but stick with two colors. If you use more than two colors, the recipient of your card may take you less seriously. However, this rule does not apply to your logos and images.
Photos for Mac makes it ridiculously fun to create custom greeting cards and yearly newsletters. As you may expect from any Apple product, the cards you create in Photos are extremely high quality and thus perfect for any occasion. Cards can be folded or flat—if you’ve got extra dough, you can opt for letterpress, wherein each letter and image is physically pressed into textured paper.
There’s no minimum order for cards, either.You can order one or 100. On the other hand, there aren’t any quantity discounts, but the cards do come beautifully packaged with matching envelopes.
Creating a card
To start a card project, corral a few photos (say, 5 to 20) into an album, and then click the + button in Photos’ toolbar. Choose Card and you see the Choose Card Format screen shown here, where you can pick a format.
Click any Select button to pick a card format, and the next screen displays a variety of themes as shown in the screenshot below. Photos also checks to see if there are any new themes online, and if so, displays their thumbnails with a cloud icon in their lower right.
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To choose a theme, click its thumbnail and then click Create Card, or simply double-click the thumbnail.
Once you pick a theme, Photos plops your pictures into the frames the theme includes and gives you a nice big preview of the card’s front. Now you can grab your favorite beverage and set about customizing it.
Customizing your card
Once you settle on a theme, the three buttons centered above the preview area let you switch between viewing (and customizing) the front, inside, and back of the card.
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To change the theme or card format, click the Settings button immediately to the left of the Buy Card button at upper right.
As with all of Photos’ print projects, each theme includes different page layout options and background colors, all of which you can change via the Layout Options panel—click the Options button beneath the card preview to open it or click the button to the left of the Settings button mentioned earlier. If you click a photo while the Layout Options panel is open, the panel switches to Photo Options instead, which includes options for the picture instead of the page. For example, you can use it to alter a picture’s zoom level, as shown here, add a filter or fling the picture into Edit mode.
If you click a text box while the panel is open, the panel changes switches to text-formatting controls. To switch the controls in the Options panel, say, from photo options to layout options or from text options to layout options, simply click the Options button beneath the card preview.
If you prefer to place pictures into frames yourself, you can clear the automatically placed photos by clicking Clear Placed Photos at the screen’s lower left. When you do, all the pictures you started the project with are moved to the Photos drawer at the bottom of the window. Simply drag a thumbnail from this area into a frame to place the picture manually.
You can also swap pictures between frames by clicking and holding down your mouse button until the picture pops out of the frame, and then dragging it onto another image. To remove a picture, drag it to the Photos drawer. The Add Photos button at lower right lets you add more pictures to your project.
Playing xbox on mac. To edit any text the card contains, click a text box to activate it, and then type away. (Photos helpfully adds a red warning triangle to any text boxes you haven’t edited so they’re easy to spot.) Double-click to highlight any of the text and the Text Options panel automatically opens.
If you picked one of the Year In Review themes, you’ve got a lot of text to edit. The inside of the card includes a giant text box flanked by a column of small photos on either side. Since there’s so much text to enter for this particular theme, you may want to craft your prose in a word processor, copy it, and then paste it into your card.
Finalizing the card
After you customize the card, take the time to proof and spell check it by choosing Edit > Spelling and Grammar. If you like, you can print the card by choosing File > Print or save it as a PDF by clicking the PDF dropdown menu in the Print dialog.When you’re finished, click Buy Card at the upper right of the Photos window. If this is the first time you’ve ordered a print product using Photos, you’ll need to enter your Apple ID. On the next screen, pick an address or click Add Shipping Address to enter a new one. You can choose multiple addresses and specify a card quantity for each one. The total cost of your order appears at lower right once Photos knows at least one shipping Zip code. Click Place Order and try to exercise patience as you wait for your cards to arrive.
As you’ll discover, the cards you make in Photos are incredibly impressive and—unless you opted for letterpress—affordable. Once you start sending them to friends and family, your status level will soar. After all, you’re now one of the few humans left who cares enough to design your own cards and put them in the physical mail.
More holiday photo-related gifts ideas:
Until next time, may the creative force be with you all!